We started with one mission: to give consumers more than the same tired experience. itsPurpl is about delivering the highest quality products, wrapped in the freshest packaging, and rooted in a culture that doesn’t play by the rules.

​

Born from the spirit of the ‘90s — when originality was everything — we mix dope products, streetwise style, and playful energy to shake up the game. For the dreamers, the rebels, the ones who always kept it real… itsPurpl is for you.